Did you hear that? It’s the sound of your discomfort. That awkward, almost painful feeling associated with trying something new….

This time last year, marketing strategists and bloggers declared 2013 the “year of real-time marketing.” These marketers felt vindicated when…

Its Twitter stream is a never-ending flow of promotional links. Its Facebook page is much of the same. In fact,…

marketing than merely maintaining a presence on Facebook and Twitter, it’s often a little daunting to think about how to…

When it comes to acquiring customers, most people focus on the cool kids of social networking like Facebook and Twitter….