You cannot advance without the basics. You cannot grow up without the fundamentals. You cannot create better judgments by measuring quantitative data alone – you must consider qualitative data. These are only some of the marketing wisdom that I got from reading quotes from the famous and awesome marketers of our time.
Quotations may be short, but they are filled with wisdom and power that could change our lives anytime if we act upon them. The quotes and sayings of successful people are perhaps based on the principles and values that they have kept in life to achieve their ultimate goals. That is why looking, reading, learning and reflecting at their best quotes can give us a glimpse of how they have transformed their business, career or life in to a great success.
If you want to get some wisdom and insights that would inspire you and make you a better marketer, take a look and learn from the following brilliant marketing quotes that we’ve collected from the marketers of our time.
1. “Give them quality. That’s the best kind of advertising in the world.” -Milton S. Hershey
2. “Marketing takes a day to learn. Unfortunately it takes a lifetime to master.” – Phil Kolter
3. “Marketing is too important to be left to the marketing department.” -David Packard
4. “Internal marketing is probably much more important than external marketing. That’s even more true today than it’s ever been.” Tom Stewart
5. “This may seem simple, but you need to give customers what they want, not what you think they want. And, if you do this, people will keep coming back.” -John Ilhan
6. “You can tell the ideals of a nation by its advertisements.” -Norman Douglas, South Wind
7. “Either write something worth reading or do something worth writing.” – Benjamin Franklin
8. “What people want is the extra, the emotional bonus they get when they buy something they love.” -Seth Godin
9. “One way to sell a consumer something in the future is simply to get his or her permission in advance.” -Seth Godin
10. “The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” -Peter Drucker
11. “By listening, marketing will re-learn how to talk.” – Doc Searls & David Weinberger
12. “Advertising says to people, ‘Here’s what we’ve got. Here’s what it will do for you. Here’s how to get it.” – Leo Burnett
13. “What helps people, helps business.” – Leo Burnett
14. “We can’t buy fans and we can’t schedule our commercials into the consciousness of our fans. Rather, we must speak with clear intent and respect the boundaries of the relationship.” – Judy Franks
15. “In marketing you must choose between boredom, shouting and seduction. Which do you want?” -Roy H. Williams
16. “Advertisers constantly invent cures to which there is no disease.” -Author Unknown
17. “Give a man a fish and he will eat for a day. Teach a man to fish and he will eat for a lifetime. Teach a man to create an artificial shortage of fish and he will eat steak.” -Jay Leno
18. “Never write an advertisement which you wouldn’t want your family to read. You wouldn’t tell lies to your own wife. Don’t tell them to mine.” -David Ogilvy
19. “People need stories more than bread itself. They tell us how to live, and why.” – Arabian Nights
20. “The best way to persuade people is with your ears – by listening to them.” – Dean Rusk, Former U.S. Secretary of State
21. “When you enchant people, your goal is not to make money from them or to get them to do what you want, but to fill them with great delight.” – Guy Kawasaki
22. “There are no magic wands, no hidden tricks, and no secret handshakes that can bring you immediate success, but with time, energy, and determination you can get there”. –Darren Rowse –Founder Problogger
23. “What makes content engaging is relevancy. You need to connect the contact information with the content information.” – Gail Goodman
24. “You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.” – Steve Jobs
25. “Make the customer the hero of your story.” – Ann Handley
26. “Think about what a user is going to type.” – Matt Cutts
27. “If you have more money than brains, you should focus on outbound marketing. If you have more brains than money, you should focus on inbound marketing.” – Guy Kawasaki
28. “The big thing is that the future of digital will be about marketing. It won’t be about advertising.” – Rishad Tobaccowala
29. “Familiarity is the culmination of successful brand building.” – Robert Heller
30. “Marketing isn’t magic. There is a science to it.” -Dan Zarrella
Bonus – “Unlike other traditional media, the goal of social media marketing is to get others to talk about your brand more than yourself.” – Siddharth Rajsekar
We hope that we have inspired you with our trove of quotes to market your product. Tell us what are your favorite quotes from the ones above?
Source – [Entreb]
