Last Updated: Sept 13th, 2023
Videos have gained immense popularity on the last couple of years, with a significant portion of users favoring them over other content forms.
This widespread preference has led content creators to incorporate videos into their content schedules.
Numerous social media influencers, content creators and businesses produce videos using top-notch equipment, resulting in higher-quality and visually captivating content.
However, the realm of video creation isn’t exclusive to professional or semi-professional social media influencers or marketers alike.
Short form videos, in particular, have garnered tremendous popularity due to users’ limited attention spans.
Creating brief, engaging videos and enhancing their visual appeal is accessible to anyone through the use of video editing applications.
Furthermore, the advancement of technology has ushered in a wave of free video editing apps, making video production more accessible than ever before.
Here are the ten best video editing apps that can help you make and edit short videos for sharing on social media.
1. LumaFusion
LumaFusion is one of the most premium video editing apps and has the price tag as features that match. This app is aimed at professional video producers like filmmakers or journalists. It allows the user to edit multiple videos and audios. It also has many effects, mixing features, and color editing tools.
The interface is responsive and quite flexible. It allows you to work smoothly even with 4K videos.
Works on: iPhone and iPad
Pros: Range of professional features and high-quality editing ability
Cons: Price
2. iMovie
This video editing app has been around for a while and is still quite popular. It comes for free with any IOS device. It has all the features of a regular video editor and then some! Its interface is extremely intuitive, and the controls are easy to use.
You can easily trim, edit, and splice videos and audios on a magnetic track.
It allows you to switch between devices easily, and all of Apple’s content sharing options like AirDrop and iCloud work with it.
Works on: iPhone, iPad, iMac, MacBook
Pros: Easy-to-use, Free
Cons: Only works on iOS
3. Splice
Splice is an app by GoPro and keeping true to its name, and it is one of the more versatile apps around. It offers all the standard video editing tools. You can trim, crop, transition, add effects, animation, sound, and text to your videos.
The app has an expansive library of free music and other sound effects, making it stand out among other similar apps.
Works on: iPhone, iPad, iMac, MacBook & Android
Pros: Created by GoPro, Free stock music and sound effects
Cons: Less options for effects & transitions
4. InShot
The InShot app specially caters to social media video sharing. It includes all the basic video making and editing features – trim, crop, and add effects – and does it all very well. You can even resize your videos as per the guidelines of the social media platforms such as Instagram, TikTok, YouTube, and others.
Works on: iOS and Android
Pros: Ease of use, Free
Cons: Has a freemium model, must make in-app purchases to use all features
5. KineMaster
The KineMaster video editing app is apparently for professionals, but it is easy for beginners to use too. It has more advanced editing tools like frame-by-frame granular editing and features like pre-rendering instant previews. It supports audio tracks and clips as well.
The app has a video layering feature too (2 layers) that you can animate with the help of preset effects. You can also use features like keyframe animation, color adjustment precision, chroma key compositing, and speed control.
Works on: iOS and Android
Pros: Wide range of advanced editing features, No distortion in speed control up to 1.5x
Cons: Pushes for subscription for complete access, Free version comes with a watermark
6. Clips
Clips is Apple’s attempt to bring the features of iMovie and develop a clean but loaded app for editing videos on the go. It is geared toward creating and sharing videos quickly on social media. It has many pre-loaded and unique features like Live Tiles that allows you to create animated titles and captions.
Clips has another feature called Selfie Scenes that offers a range of backdrops for your videos. It also allows you to add animated emojis and music tracks to your videos.
Works on: iOS (iPhone and iPad)
Pros: Ease of use, Free
Cons: Works only on IOS, Struggles with large numbers of clips
7. Adobe Premiere Rush
A video editing app that comes from the house of Adobe has a wide variety of cool features as one would expect from the prominent brand. This app allows users to professional-grade videos directly from within the app. This function makes editing videos much more manageable and smoother.
Premiere Rush is also designed with social sharing in mind. It has video resizing ability along with all other standard functionalities.
Works on: iOS and Android
Pros: Built by Adobe and comes with its support, Great tools
Cons: Has a freemium model, need to upgrade to Pro to access all tools and the library
8. Vimeo Create
Vimeo Create is an offering by video hosting and sharing big guns Vimeo. It has templates and a stock content library to allow users to create simple videos.
It has all standard features that a video editor would require, such as transitions, captions, and color customizations. You can then directly share your video on Vimeo or any other social media platform of your choice.
Works on: iOS and Android
Pros: Built by Vimeo, Easy to use
Cons: Vimeo Pro account needed to use most features
9. Stop Motion Studio Pro
This app is not for everyone. It is specially designed to create stop motion animation videos.
The app is rather flexible and has a wide array of features. You can create videos using your existing images and even videos. The videos can be converted to still frames, and you can tweak these frames further. You can easily overlay audio tracks on the videos too.
Works on: iOS and Android
Pros: Easy to use, Best for making stop motion videos
Cons: Not for every type of video
10. GoPro Quik
Another offering by GoPro that is simple, fast, and free. It has many themes, graphics, filters, and fonts available to enhance their videos. You can use photos and videos from your library or import them from Go Pro Plus.
Quik also allows you to create videos in square, portrait, or cinema modes for sharing on social media. You can create 720p or 1080p videos in HD with Quik.
Works on: iOS and Android
Pros: Created by GoPro, Free
Cons: Low on customization, Can be glitchy
Conclusion
Creating and sharing short videos is a great way to share your branding message and become noticed. It has higher chances of it getting watched and shared. But with a short video, you have a limited time to make an impression and grab attention.
Getting professionals to help design an exciting and engaging video for your audience is the right move.
