SEO Insights: Strategies, Tools & Algorithm Updates

Paid link building - yes or no for SEO?
By Sean Fernandes Digital Marketing Strategies SEO, GEO, AEO

20 Feb: Should Paid Link Building Be Part of SEO Strategy

Link building is one of the most critical aspects of marketing any online business. Why? Because according to Google themselves,…

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404 page not found - custom 404 page
By Scion Social Team SEO, GEO, AEO

21 Apr: Plugging Your Leaky SEO Bucket: Custom 404 Pages to the Rescue

Ever seen a 404 page? Of course, you have. A better question would be – do you remember any of the 404 pages you have seen? 404 pages are a part of the Internet, and no matter...
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google data studio - guide to data visualisation
By Scion Social Team SEO, GEO, AEO

04 Mar: Google Data Studio – Making Data Tell a Beautiful Story

Data is the currency of the modern world. It is what companies have been compiling since they started doing business. These data bundles allow them to predict market demands and...
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page-experience-update-core-web-vitals
By Scion Social SEO, GEO, AEO Web Design & Development

30 Sep: Google Page Experience Update – Core Web Vitals Now a Ranking Factor

In June this year, Google began the release of a broad core algorithm update that included another set of speed-related…

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optimize-for-voice-search-1170×540
By Scion Social Digital Marketing Strategies SEO, GEO, AEO

02 Sep: Voice Search – Optimize Your Website for Voice Search with These SEO Strategies

Put simply, voice search technology allows the user to perform a search using a voice command, whether on the Internet,…

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Scion-Google-algo-update-2021
By Scion Social SEO, GEO, AEO

29 Jul: Google Core Update July 2021 – Part 2 of June 2021 Algorithm Update

The part 2 of Google’s broad Core Algorithm Update has been fully rolled out and is named as the “July…

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Google-June-2021-Core-Algorithm-Update-Part-12
By Scion Social SEO, GEO, AEO

30 Jun: Google June 2021 Core Algorithm Update – Part 1

Google released its part 1 of two part core algorithm update this June naming it the ‘June 2021 Core Update.’…

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