Infographic header: 'LinkedIn B2B Marketing: Why Founder Visibility Beats Company Pages in 2026' with Scion logo on the left.

09 Oct: LinkedIn B2B Marketing: Why Founder Visibility Beats Company Pages in 2026

Your company posts on LinkedIn. Your founder posts on LinkedIn.  One of them is far more likely to get people…

Diagram showing Google Business Profile Optimization with a central Google icon and surrounding icons for maps, results, reviews, website, and insights to represent local SEO.

24 Aug: Google Business Profile Optimization: The 5-Step Guide to Winning More Local Business

Nearly half of all Google searches have local intent. In fact, Google’s own research shows that 76% of people who search for something…

Slide with a teal title panel reading 'Why Smart Companies Are Pivoting to Reddit and Quora' beside a close-up of Reddit and Quora app icons on a smartphone

01 Jun: Why Smart Companies Are Pivoting to Reddit and Quora (and How It’s Affecting AI Search Rankings)

Before a potential client visits your website, there’s a good chance they’ve already read what strangers on Reddit think about…

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21 Apr: The Framework Social Media Agencies Use to Grow Brands in 2026

Social media is one of the most powerful brand-building tools available to businesses today. But not every brand is getting…

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25 Mar: 10 Social Media Tips to Increase Your YouTube Presence

YouTube remains the king of long-form content, but in 2026, simply hitting “publish” isn’t enough. With the digital landscape more fragmented than ever, your…

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16 Mar: YouTube SEO for AI Overviews: Why It’s Essential for Ranking in 2026

With over 2.7 billion monthly active users worldwide, YouTube has become one of the most in-demand platforms for consuming content, discovering ideas,…

Paid link building - yes or no for SEO?

20 Feb: Should Paid Link Building Be Part of SEO Strategy

Link building is one of the most critical aspects of marketing any online business. Why? Because according to Google themselves,…