There is a sea of people out there that we can follow when we want to make our mark in the field of social media. It is important for us to know who we need to follow to get the right kind of visibility on platforms like Twitter. It’s like striking a pot of gold, in this age of content marketing where everything runs on influencer driven recommendations and suggestions.
It just takes three simple steps to pin point the influencers that you need to be following.
As Simple As Counting 1 2 3
Below we have these simple pointers to help follow the relevant influencers put together by Unmetric Blog
Unmetric Analyze allows you to sift through your hottest influencers so you can find the apt people to engage and boost your content with. Here is where and how you access that data on Unmetric Analyze.
Step 1. Head over to the Analyze Tab
Once you’ve logged into the Unmetric Analyze app, on the left top corner, click on the drop-down list and choose Twitter. Once the Twitter dashboard opens, click on the Analyze option.
If you already have brands chosen, click on the brand you want to find influencers for. If not click on the add brand button and with a simple search, add the brands you like.
Step 2. Under Account, click on Influencers
Once you go to your brand’s Analyze page, in the left menu, under Account, you’ll see a menu option for Influencers. Click on it and this will open your list of influencers.
You can find the most important and largest Twitter accounts that have Mentioned or Retweeted you in the past. You can even click on the tweet number to see which tweet this was. This isn’t just a list of influencers that your brand can leverage, but since they’ve already engaged with your brand in the past, these are a list of qualified influencers that are more likely to endorse your brand message.